This talking points guide equips church staff & leaders to confidently present a new church management platform by tying technology decisions to ministry goals and values. It emphasizes starting the conversation with clear ministry objectives, such as improving visitor follow-up or streamlining volunteer coordination, rather than focusing on tech features. The guide encourages highlighting transparency and accountability, using data to empower rather than overwhelm, and communicating benefits in mission-aligned language. It also reminds leaders to model thoughtful change, showing that operational excellence supports spiritual growth and wise stewardship.